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Magic Dirt Organic Premium Potting Soil is the perfect soil for growing plants from seeds and nourishes transplanted seedlings and plants in a pot, no other product needed. Magic Dirt contains abundant naturally occurring nutrients for vigorous growth, holds 3 times its dry weight in moisture, and the long fiber length provides for soil aeration. Use indoors and outdoors. Spread in gardens to keep soil loose and moist. Contains abundant nurtients for vigorous plant growth; More naturally occurring nitrogen, phosphorus & soluable potash than other brands; Contains no peat moss, coir, vermiculite or perlite; Helps reduce greenhouse gas emissions; Retains 3 times its dry weight in water without adding other ingredients; Long fiber lengths provide soil aeration for root growth; Grows plants from seeds; Nourishes transplanted seedlings and plants in a pot; Use indoors or outdoors; Spread in gardens to keep soil loose and moist; Certified Organic; Certified 100% BioBased by USDA BioPreferred Program; Certified for use in organic production; Co-product of generating renewable energy; Named Consumer Innovation of the Year in international competition at BioProducts World Conference; Environmentally responsible; Sustainable.
I personally think it's too much advertising about things that young customers want to read. The fact has always been that the rich want to profit from the wants of the customer, and to do so as cheaply as possible. The absence of peat moss, coir, vermiculite or perlite tells you that. (New and improved always means a lesser product).
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